VOD

Is it possible to create a campaign using a video spot next to the most popular movies and TV series without committing a high budget to a TV campaign? In addition, is it possible to use contextual matching much more freely than on TV and be sure that the ad is only aired when it is actually seen on the screen? We invite you to talk about the possibilities of advertising campaigns on VOD sites, whose role is far more valuable than building additional spot reach.   How specifically can we support you in this regard:

• We will analyze the capabilities of all relevant VOD platforms on the market and recommend the appropriate budget allocation to those with the greatest potential for your target audience.
• We will provide attractive campaign costs through agency purchasing terms and individual negotiations.
• We will coordinate the entire campaign process and help with the technical adaptation of the spots and their transfer to VOD platforms.
• We will advise the use of additional advertising formats (screening, display formats) when they will actually play a beneficial role for the campaign.
• We will plan a whole set of quality parameters for the campaign that will be cost-justified in its effects.
• Together with Jump Agency, we will help creatively develop the campaign on VOD sites with additional formats and touch points of communication.